Edward Genocchio

Registered Patent Attorney
Registered Trade Mark attorney

Edward Genocchio is one of the most Senior Registered Australian and New Zealand Patent Attorneys and Registered Australian Trade Mark Attorneys with 25 years experience. He has been the Principal Manager of the Patent and Design Lodgements Group and a Lead Principal of the Engineering ICT Group of Australia’s largest IP firm.

He has won or been nominated for more than 20 awards locally and globally. Whos Who Legal 2021 Thought Leaders Survey reported “Edward Genocchio is applauded by clients for his “clear communication, insight, curiosity, technical expertise and empathy””. ASCLA Australian Startup of the Year 2021 – ADIONA commented “Like few other great people, Edward Genocchio, you are an amazing ally that’s always there for us. Much appreciated!”

Edward holds a Bachelor of Mechanical Engineering, a Masters of Industrial Property and a Masters of Legal Studies. His practice specializes in global portfolio management, branding, contentious matters, oppositions, enforcement and commercialization. He is often called upon to apply his extensive experience in engineering, IP law, litigation and business mentoring to formulate local and international multi-country IP strategies for individuals, start-ups, SMEs, Universities, multi-national corporations and law firms.

His practice covers a broad range of industries, such as, consumer and medical products, power generation, AgTech, sanitary ware, food services, packaging, robotics, sports and fitness, construction, mining and the military.

Edward is a member of the Institute of Patent and Trade Mark Attorneys of Australia (IPTA), Intellectual Property Society of Australia and New Zealand (IPSANZ), American Intellectual Property Law Association (AIPLA), Asian Patent Attorneys Association (APAA) and the Institute of Managers and Leaders Australia and New Zealand (IML ANZ).

David Müller-Wiesner

Contact EDward

phone +61 2 7208 9500


phone linkedin.com/in/edward-genocchio


Insights from the Team

IP Stars Ranking for Trade Marks

by | May 21, 2024 | Firm News | 0 Comments

We are excited to announce that GLMR has been ranked by IP STARS as a notable firm for Trade Mark Prosecution.  Our amazing Trade Marks Team has been working tirelessly...

2023 Award Season Wrap-up

by | Jan 12, 2024 | Firm News | 0 Comments

It has been a busy year, and the excellence of our IP team in Australia and New Zealand has been recognised by a gamut of organisations. We're proud of these wins and...

Design Law Updates and the Effective Use of Design Patents

by | Jul 3, 2023 | Designs | 0 Comments

GLMR and Kilpatrick Townsend jointly presented a webinar entitled Design Law Updates and the Effective Use of Design Patents. The webinar was presented by Michelle Lee,...

GLMR congratulates David Bayliss and Edward Quinn

by | Apr 4, 2023 | Firm News | 0 Comments

While significant milestones are achieved in a fast-growing firm with a rapid frequency, it is important to recognise achievements in personal and team development....

NZ Computer Implemented Inventions

New Zealand Patent Office finds computer implemented invention patentable

by | Jan 18, 2023 | Patents | 0 Comments

In a recent hearing decision, IsoLynx, LLC [2022] NZIPOPAT 16, the New Zealand Patent Office (IPONZ) has confirmed that certain computer implemented inventions are...

Australian patentable subject matter test after Aristocrat

by | Jan 17, 2023 | Patents | 0 Comments

In a recent hearing decision, the Australian Patent Office has provided insight into the application of the patentable subject matter test, post the High Court’s split...

Aristocrat rolls snake eyes, but there is a silver lining

by | Aug 22, 2022 | Patents | 0 Comments

In an unusual result, the High Court of Australia has returned an equally divided decision in Aristocrat Technologies Australia Pty Ltd v Commissioner of Patents [2022]...

GLMR Supports Startup Ecosystem

by | Aug 22, 2022 | Firm News | 0 Comments

We are proud to announce our continued sponsorship of the UTS Startups Awards in 2022, with a cash prize of $1000 together with an IP audit valued at $1000. The...

GLMR is Growing

by | Apr 17, 2022 | Firm News | 0 Comments

We are excited to announce the addition of five sought-after Australian Patent and Trade Mark Attorneys to the GLMR Intellectual Property family. Expanding the Family...